The 'hot squat' is the new Instagram pose Megan McKenna, Kylie Jenner and Emily Ratajkowski are loving (and it'll ...

WHEN we see a celeb rocking a new pose on Instagram, we usually assume there must be a flattering benefit.

And when ALL the celebs are doing it, we know we're likely missing a trick.

Kylie Jenner shows us how the 'hot squat' pose is done

The latest new craze to take hold is the 'hot squat'.

From Kylie Jenner to Megan McKenna and Ferne McCann to Emily Ratajkowski, celebs both sides of the pond are hitting up this pose on social media.

You can do it squatting side on, facing backwards or straight-on to camera, they all count.

The preferred way of posing is with one leg squatting low with the knee close to the ground, while the other leg takes less weight and is pushed either out to the front or to the side, judging by these posts.

Megan McKenna tries it side-on to camera

Kendall Jenner even does the 'hot squat' at petrol stations

Bella Hadid gets model pal Kaia Gerber to join her 'hot squat' posing

Ferne McCann shows us how to do it in style

But why the sudden love for the 'hot squat'? We think it's a number of factors.

Firstly, all these celebrities look pretty toned, so any chance for an extra squat is fair game.

The pose is sexy but also helps tone you up too, not just the bum and thighs either because it requires core strength to keep you balancing properly on one leg.

But we think it's all about the angles too.

Sophie Kasaei creates the illusion of an even slimmer waist with the way she's angled herself

Iggy Azalea shows us the booty perks of the side-on squat

From front on, you get to show off your pins (as Ferne McCann demonstrates perfectly) and the angle it's taken from will lengthen your leg too.

Again from the front, if you pull your bum backwards, it will create the illusion of a smaller waist as this will be furthest away from the camera.

These celebs aren't silly!

From a side angle, the 'hot squat' trend will make that booty look larger - something most seem to strive for.

It gets the glutes contracted too so you'll have the perfect peachy bottom.

From the back though, the pose seems to make the bum look bigger and the waist look smaller, as once again it's further away from the camera.

So will you squat it like it's hot?

Amber Davies is another celeb to trial the trend

Nicki Minaj demonstrates how the 'hot squat' can show off your booty

Love Island's Gabby Allen gets in on the action

Gigi does it side on and looks pretty great doing it

Georgia Harrison couldn't resist trying the trend either

Emily Ratajkowski making it look easy and sexy

Holly Hagan shows us the benefits at Newcastle Pride

Ariana Grande obviously likes to keep her abs toned by trying out the 'hot squat'

All the Kardashian/Jenner clan are at it - even Kourtney

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