Kylie Jenner channeled her grandmother, Mary Jo, while sporting a chic bob in images shared to Instagram for a new Kylie Cosmetics campaign.
The TV personality, 26 - who has also been busy promoting an upcoming drop for her Khy brand - stunned while celebrating the drop of 'ultra-precise' lip liners that are available in 10 new shades.
In a head-turning photo uploaded on Wednesday, the reality star showcased her impeccable frame wearing a sleeveless, sheer black minidress.
She said goodbye to her long locks and opted for a short, dark brunette bob - similar to her grandmother's signature hairstyle.
Her makeup was glammed up for the shoot, and comprised of a layer of mascara to her lashes as well as a smoky, brown shadow around her eyes.
A warm blush and contour was added to better accentuate her cheekbones, while a nude-colored tint was worn on her lips and bordered by a darker lipliner.
Kylie promoted the drop of 10 new lipliner shades which are now currently available to consumers through Kylie Cosmetics.
In the caption of the post, she penned to her 399 million followers, 'my PRECISION POUT lip liner just dropped in 10 brand new shades on kyliecosmetics.com.'
A few days earlier, The Kardashians star shared a close-up image as she sported the same ensemble and short hair bob. In her right hand, she held a lip pencil close to her face.
The pencils are priced at $17 each, and come in shades such as Cinnamon, Cocoa, Lure, Sultry and also Stone.
Kylie appears to have a close relationship with her grandmother, and has shared photos of Mary Jo - also known as MJ - on social media over the years.
Earlier in May, she shared a Mother's Day tribute to both mom, Kris Jenner, as well as MJ by uploading an assortment of adorable snaps.
While focusing on her successful beauty brand, the mother-of-two has also been working hard on her newly launched clothing line called Khy.
On the main Instagram page for the brand, she shared a short reel as she put on a leggy display wearing a red, oversized hoodie in preparation for Khy's third drop which contains sweats and shirts.
She struck a variety of poses in front of a plain backdrop on a spacious set, and returned to her long locks which were swept back into a stylish up do.
In the caption, the businesswoman teased that the 'fleece oversized hoodie in red' as well as other items will be ready for purchase on Thursday, December 7.
The beauty launched Khy last month on November 1. The first line, Drop 001, contained a total of 12 items made of a black, vegan leather material and was in partnership with the Berlin-based brand called, Namilia.
Her second line, called Drop 002, was in collaboration with Entire Studios and contained puffers and base layers in colors such as blue and white.
Shortly after Khy became available to consumers, it was reported that the company garnered a whopping $1 million in sales, selling out of items such as the faux leather trench coat.
According to the brand's official website, 'Khy aims to redefine the modern wardrobe by offering edited collections that seamlessly blends luxury with everyday style, spanning a diverse range of categories and styles.'
'By collaborating with iconic brands and global designers, we hope that Khy will be a platform that delivers access to incredible fashion to everyone.'
While working hard on running her business empire, Kylie has also been focusing on her budding romance with actor, Timothee Chalamet.
The couple were first romantically linked in April, and have been spotted on various outings since then, such as attending an SNL party in NYC after the Wonka star took on hosting duties last month.
A source recently told People that Jenner is 'incredibly happy' with Chalamet, and calls him 'her boyfriend.'
The insider also stated that Timothee is 'in awe of everything she is accomplishing' and added he thinks that she is an 'amazing mom.'
'He is very supportive of her career and she of his. They both try to attend important events for each other.'
'He is very good for Kylie. Since dating him, she seems very content, relaxed and focused. Her family loves him,' the source continued.
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